Renowned as a keynote speaker, trainer, and Forbes Contributor, Romanella founded 3SIXTY Management Services, LLC. With 40+ years in leadership, he served as CEO and Director at UniTek Global Services after a 36-year UPS career.

WILMINGTON, NC, July 02, 2024 /24-7PressRelease/ — Today the Internet has made it possible for any organization to extend their reach across the globe. Doing that however is not the same as attaining world-class status. Becoming a world-class organization requires much more, in the form of an unwavering commitment to a set of standards of excellence. Top motivational speaker and bestselling author Rocky Romanella, in a recently published newsletter article titled “How Do We Become A World-Class Organization?” presented a sharply detailed guide to understanding and implementing those principles. In that article he said in part:

Through our organizational culture is how we become a world-class organization. It is through disciplined people with disciplined thought creating our world-class organization through disciplined action. Let’s talk about these areas in more detail.

1. Disciplined People

A) Level of Professionalism
We use only acceptable language when we engage with our people, customers, and vendors.
We do not tolerate off-color jokes and inappropriate comments. Disparaging comments have no
place in our organization. We are consummate professionals.

B) We Are a Learning Organization
We are constantly working on our business acumen, people skills, and communication skills. We understand the value of learning in all functional areas of our business. We understand finance as the language of business and use it to effectively monitor and improve business performance. We know how to utilize a Balanced Business Scorecard to augment financial planning. We work to become experts in all aspects of business planning, and we lead our management teams in highly effective planning protocols.

C) Investment in Self-Development
We insist that relevant learning takes place at every level. We have a developmental leadership model defined and successfully implemented, and a developmental strategy and process for everyone. Our leadership team knows how to motivate and inspire high-potential individuals and act as a leadership role model, mentor, and coach.

D) Self-Accountability Owner
Understands and “owns” goals. Plans to achieve measurable results and holds themselves accountable to Business Plan requirements. They demonstrate they know and understand their role in the organization’s success.

2. Disciplined Thought

A) Collaborative Team Building
Establishes a climate where team collaboration and effectiveness flourish. Establishes constructive and solid interpersonal relationships and treats others with courtesy, tact, and respect. Works effectively with others, regardless of organizational level, background, gender, race, or ethnicity, and works to resolve disagreements, attempting to persuade others and reach agreements. Finally, supports group decisions when group decisions are appropriate; leads and facilitates team interaction and maintains focus on group goals.

B) Integrity in All We Do
Does what is right for customers, people, shareholders, and stakeholders; role models consistency between their words and actions; lives their word; establishes open, candid, trusting, respectful relationships at all levels; treats all people inside and outside fairly; makes decisions that are effective rather than politically correct.

C) Forward-Looking
Is a visionary thinker with a vision for the business and business units. Maintains a long-term, big-picture view while dealing effectively with the short-term business challenges. Quickly identifies obstacles and opportunities; stimulates breakthrough ideas from the best talent; fosters innovative solutions, resulting in new effective business strategies.

D) Detailed Succession Planning
Empowers employees by giving them the authority to get things accomplished in the most efficient and timely manner. Provides candid and helpful performance feedback to direct reports on a regular basis, both formally and informally. Ensures that performance feedback is an integral part of every supervisor’s/manager’s daily job responsibility. Insists that leaders accept developing subordinates as a major job requirement and has created a history of developing written succession plans and mobilizing company resources to support the plan.

E) Constructively Dissatisfied
Is open to constructive criticism from a 360-degree perspective: boss, subordinates, and peers. Deals effectively with ambiguity and learns from success and failure.

F) Customer-Based Focus on Developing Solutions
Works effectively with both internal and external customers. Knows how to gather and analyze customer data to discover business opportunities, continuously improve customer value, cement customer retention, and develop competitive advantage. Understands how to utilize customer relationships to identify high-potential business opportunities and create innovative products/services that create first-mover advantage.

3. Disciplined Action

A) Balanced Leadership
Manages from a balanced leadership approach, ensuring that the three key constituents—customers, people, and shareholders—are represented in all decisions.

B) Consistent and Timely Communications Across the Enterprise
Creates and communicates a client-driven vision, corporately aligned and engaging with all employees in pursuit of a common goal. Embraces the mission, values, and company ethics in all we do.

C) Compensation and Benefits
Distributes rewards fairly: ensuring that pay, recognition, and other rewards are distributed in a fair manner, with clear guidelines and enforcement of those guidelines.

D) Promotion from Within
Developing people from inside for potential opportunities is all part of a well-defined succession planning process. It starts with the selection and retention of an excellent workforce within an environment that values diversity and respects individuality. It promotes continuous learning and the development of self and others to achieve maximum potential. Through open and authentic feedback, the promotion-from-within process can flourish.

E) Engineer Solutions to Improve Overall Business
Has developed excellent intuitive problem-solving insight supported by proven problem-solving methodology. Has an impressive, documented history of correctly diagnosing complex business problems and creating solutions that deliver acceptable outcomes. Leads others to adopt highly effective problem-solving processes.

F) Celebrate Success
Creates recognition programs that positively affect the behavior of others and motivate them to achieve personal satisfaction and high performance through a sense of purpose and cooperation

With this understanding of how culture is the foundation of a world-class organization, we will also create organizational agility. We will know, respect, and leverage the company culture and assets. It will allow us to lead integrated change within a business and/or business unit to achieve sustainable competitive advantage.

The full text of the piece is available at Romanella’s website at in the newsletters section.

Rocky offers a number of resources on his website that offer powerful ideas for leaders at any level – business managers, educators or small group leaders:


Rocky is an official member of Forbes Business Council and a contributor on many different topics. A full list of his Forbes articles is available at


Rocky hosts The Leadership Library Podcast, now in its 8h season. New shows are posted every Tuesday and Thursday morning at

All of us are leaders in some way – parents, educators, athletes, special interest groups large and small, sales teams – the list is endless. Regardless of the role we play, Romanella’s concepts, developed under the heading of Balanced Leadership, can be applied to improve effectiveness, efficiency, and results.

Morning coffee is one of the joys of life for many of us. When you add your Cup of Joe to your visit to the Leadership Library podcast, your morning coffee will add an educational, entertaining dose of leadership octane to your day. Past show topics include:

The Feeling Of Trust That Comes From Hope (over 7.5 K views)
Soft Skills For Great Results (over 3.1K views)
Balanced Leadership
Goal Setting
Leaving a Legacy
Personal Values
Performance of a Successful Team
Strategic Vision
Operational Excellence
Strategic Process
Are You A Job Skill Developer
Leadership Roles and Responsibilities
SWOT Analysis
Training and Development

with many more topics available and more on the upcoming schedule.

The podcast is now available at or visit The podcast is also available at Apple Podcasts. More on leadership, building a legacy and many other topics are also available at Romanella’s website at


Rocky’s book about leadership, Tighten The Lug Nuts: The Principles Of Balanced Leadership recently achieved number 1 bestseller status in both Business Management and Business Leadership.

In ‘Tighten the Lug Nuts’, Romanella uses his forty-plus years of experience at UPS, and his CEO and Director roles, to explore the ways a true leader can lead any organization and its people to new levels of success.

If you read only one business book this year, this is the book you should read.

Rocky’s approach to leadership is unique and highly effective. He believes that great leaders challenge their people not to stop at the first right answer. ‘Tighten The Lug Nuts’ is a book about leadership that help readers move past that first right answer. It is full of detailed examples that are organized in an educational and entertaining way to form a framework of real-world concepts. The deceptively simple concepts, with powerful “How To Messages” can be utilized by anyone who holds a leadership position – even parents, educators, and others. Whether you are a seasoned professional or a first-time manager, Tighten The Lug Nut is not only motivational, but also a call to action for those who have yet to make a mark in their field.

The book can also help position an organization for hyper growth coming out of the pandemic, Key concepts detailed in the book will prepare leaders and their teams to hit the ground running as they rapidly refocus and rebuild. Tighten The Lug Nuts is loaded from cover to cover with practical information that can help leaders become more effective, more productive, and more successful. It is not just another “book about leadership.”

Tighten The Lug Nuts is available at online book retailers. More information is available at his website at and at

Rocky Romanella has built an entire library of cutting-edge resources, available at his website, to help position ourselves to come out of the pandemic stronger, leaner, faster and to get a jump-start on the Rapid Rebuild process. Those resources include:


Rocky has been doing virtual conferences and training sessions with a keen eye on POST COVID and the Rapid Rebuild of our businesses. He can build a program, live or virtual, for any organization. Topics can include any or all of the 23 Leadership Competencies, concepts from the book, Tighten The Lug Nuts: The Principles Of Balanced Leadership, or any topic that might be appropriate.


Every item on the list will play a vital role during the Rapid Rebuild of our economy, our businesses and our lives. Any or all of them will be appropriate for virtual meetings, talks or presentations.


Over 108 podcasts that take a deep dive into Leadership topics. These can be searched by topic, show name or Leadership Competency.


The video library includes training videos, Balanced Leadership videos, Keynote Speaking videos, Tighten The Lug Nuts videos, interviews videos, Coach’s Corner videos and much more.

More on leadership skills, virtual keynotes, training sessions, virtual meetings and conferencing calls, training workshops, strategy sessions and general information on the relaunch of the economy is available at Romanella’s website.


As a special incentive for those who are ready for a Rapid Rebuild, Rocky will be offering meeting calls at no charge for those who purchase 20 or more copies of his 5-star rated book on leadership, ‘Tighten The Lug Nuts’. Contact Rocky for details at, and or 610-322-0720 to schedule your session.

With over 4 decades of “boots on the ground” leadership experience, Rocky Romanella is one of the best keynote motivational speakers in the country and internationally. He has spoken in large and small venues all over the US including cities such as Atlanta, San Diego, Las Vegas, Phoenix, NYC, Dallas, Chicago, Miami, Houston, LA, Charlotte, and many others. Internationally, he has presented keynotes in Toronto, Mexico City, Milan, London, and Krakow. He is known for creating excitement through his energy, passion, and knowledge, while employing his talents and experience to motivate, inspire and entertain audiences, regardless of size.

Romanella has garnered praise for his ability to connect to a wide range of audiences with his storytelling ability and innate charisma. Richard Snowden, President of Raven House International said, “An engaging speaker and facilitator, Rocky leads business executives to break-through results through break-through thinking.” Conrad Swanson, Sr. VP Agency Development of Arpin Van Lines Inc. stated, “Rocky inspired many to look inward and improve the way they operate their businesses and lead their team members.”

A winner of the UPS Chairman’s Award for Excellence, Romanella has created a legacy of motivating teams to achieve their best. He pulls in audiences with real life stories from an illustrious career spanning nearly 40 years at one of the most recognized and admired brands in the world. Rocky brings leadership expertise in supply chain, logistics and transportation, retail, sales and operational excellence strategy, telecommunications engineering/construction management and installation. Having led many company sales efforts, rapidly building brands, restructuring events, and developing a culture needed to integrate past acquisitions, he inspires audiences to create a unified company with one vision.

Rocky Romanella is available for keynote speaking engagements and media interviews. He can be contacted using the information below or by email at Full information on 3SIXTY Management Services, more information on keynote speaking and ‘Tighten The Lug Nuts’ is available at the company website at

About Rocky Romanella:

Rocky is the Founder and CEO of 3SIXTY Management Services, LLC, a management consulting firm specializing in Executive Speaking, Leadership Development and Consulting Services. He also serves on the board of Goodman Networks, a leading provider of end-to- end network infrastructure, field and professional services to the wireless telecommunications and satellite television industries.

Rocky is an experienced CEO who led one of the largest rebranding initiatives in franchising history – The UPS Store, revolutionizing the $9 billion retail shipping and business services market.

While leading The UPS Store, the network increased retail unit, same-store sales by 5.8%, outpacing the National Retail Federation results of 4.6% during a recession.

Rocky steered UPS’s entry into the health care industry and created the mantra, “It’s a patient, not a package.®”

He also led the integration of more than 20 acquisitions to improve financial performance, capabilities, and global network footprint.

Through his executive roles and leadership advisory services, Rocky delivers results by developing and implementing his Balanced Leadership Model across enterprise operations. This includes a laser focus on customer needs, employee empowerment and the demands of shareholders.

Rocky has the rare ability to see a clear vision of the changing business landscape, the passion to develop strategies, tactics, and metrics to drive desired results.

For the original version of this press release, please visit here